“Call in the frogmen!” That's what you say when a military mission calls for combat scuba divers and swimmers. Many countries have their own elite forces of frogmen, but the first modern frogmen were an Italian commando unit. These men pioneered a new kind of war, and with it, new types of tools.
That's when watchmakers created the cushion case, an...read more
“Call in the frogmen!” That's what you say when a military mission calls for combat scuba divers and swimmers. Many countries have their own elite forces of frogmen, but the first modern frogmen were an Italian commando unit. These men pioneered a new kind of war, and with it, new types of tools.
That's when watchmakers created the cushion case, an iconic watch shape that mixes comfort with top-shelf mechanics. Known best for its square shape with rounded corners, the cushion case became a hallmark of the Frogmen of the Italian Navy.
Inspired by this tale, we asked our guys in Switzerland to create a watch that incorporates the frogman look with the precision of Swiss watches. The result is our Swiss Midnight Blue Cushion Watch. Behind its midnight blue face is a precision movement that supports an a.m./p.m. dial, a day dial and a date window.
Swiss-made watches are renowned the world over. In 1971, rules were established mandating that any timepiece bearing the “Swiss-made” hallmark must have its mechanics, assembling and final inspection take place in Switzerland. Swiss watches are built to last several lifetimes.
We're offering this timepiece for a fraction of the price our competitors charge for Swiss-made watches. It's time to see for yourself what all the fuss is about.
